Previously, we discussed on Google AdSense High CPC Keywords. This time, another interesting topic on how to fight the low CPC Adsense earnings and despite quality control of Google Adwords, why we get these low CPC AdSense performance. Google AdSense officially very openly says about their revenue sharing. Almost all webmasters think about these low CPC AdSense units and try to get rid off the poor earnings generated by these low CPC AdSense performance.
Low CPC AdSense : Why we get them?
Not all advertisers can pay or bid for more. If you notice carefully, you will see the high CPC usually comes around the working hours, where as the low CPC AdSense performance is observed during the rest of the day. Also, you might have noticed that we get low CPC AdSense performance during the weekends.
CPC depends on many parameters as we already wrote on the article on High CPC AdSense Keywords. If your website or blog do not really have good amount of Google Search Engine Traffic, it is most likely to yield these low CPC AdSense performance.
Another factor is seasonal change. A blog or website on winter clothing will get low CPC AdSense clicks throughout the summer.
Last factor is, if you use all the three AdSense Units, there might be a chance to get low CPC AdSense performance.
Low CPC AdSense : Is there any way to get rid of these Low CPC AdSense Ads?
If you can alter the factors which are yielding these low CPC AdSense performance, definitely you might get benefit. You can not change the summer to winter in the above example! But, you can limit the number of units so that Google AdSense do not need to fill with low CPC AdSense “filler Ads”.
One thing we should understand, Google AdSense “deliberately” will not push these low CPC AdSense Ads. Simply, because they will get less money too!
Other factor is the sizes of the Ads. It is said that, the standard Ad sizes yields maximum revenue.
Try to allow all kinds of Ad formats. It is the CTR that gets increased by using only text Ad units, not the CPC. Allow Google Adbot to decide what to show; that is, keep it as default.
The last point is, some says that using Ads within <div> property can rule out these Low CPC AdSense units.
We hope with these points, you can get rid off Low CPC AdSense ads.
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About Abhishek
i think the best part is embed for ads format 320×250 with text only and another one ads image only with large font
what you think about this tips? it’s good…?
320×250 is not a standard IAB format, Google AdSense do not have 320×250; but has 300×250. 300×250 will work better as it is standard IAB format Ad.
Other parameters depends on the area where it is placed.
i have seen different type of ad format. how could i use those?
My blog is related to Jobs and exam result ,i am using 3 adsense unit and all are text ad as high CTR rate but getting .02 -.03 $ CPC ,please tell me how i can increase it ?
That niche is not perfect for getting a good cpc as the private colleges will use newspaper Ads, not Adwords. Still, try these ways -
Use Adwords for a month or if possible, every month. You can increase your number of visitors and you will understand what people actually searches for, using AdWords keyword tool
Write about Education and Carrier of Higher Niche.
Increase authoritative backlinks. That will increase good quality traffic. Also your number of other Backlinks is very less.
Start to write on a separate category of higher niche in the same website.
Make meta description keyword rich, of 160 chars and matched with webmasters tool keyword relevance.
To increase earing from AdSense the first work is to get good quality traffic. Another thing is, Adsense calculates the quality of clicks, this makes the same Ad of 2 cent / click or $ 20 / click.
can you tell how you are able to use 5 ad units on one page?
Two are from DNB Premium Account as LQM partner.
However, you (or anyone) can use 3+ if you use Double Click for Publishers (it is free) – http://www.google.com/doubleclick/publishers/
can i know using FREE word in targeting keywords will gives low CPC ? even my site is about software related information mainly .
i use clipbucket site on movies but getting 2 to 3 cent per click.Now what to do ?
On movie site you will never get high CPC.
Very nice information mate! I have just bookmarked it for the …. future! Currently, I concentrate on of my energy to produce nice content!
Two weeks ago my CPC drop down to $0.03 because I blocked irrelevant ads. Since I unlocked them my CPC rose to $0.06. That’s how I learned to let Adsense take its own course.