Category Specific Ad Unit Delivery is possible in WordPress using Conditional Tags. You can deliver Ads of two Advertisement companies in different categories. The basic idea is – You want to give your readers free legal things, like our Wallpapers, Themes etc. but your main content is of high value low searched content. Google AdSense or any Ad Delivery system is not so clever that it will rightly understand what you want to do. So the ultimate result will be – a high CPC Google AdSense Ad will show up in a low CPC keyword content and worstly the reverse. Quite obviously, unless you have a content farm, it is not possible to write for Google AdSense.
There are thousands of webmasters who makes money with zero knowledge using various methods and unfortunately I have seen very good writers have to close websites only because they can not get the right value.
It is not that Google loves those thousands of webmasters who makes money with zero knowledge, Google continuously try to filter out those using various updates exceptions and rules. Side by side Google AdSense always emphasizes on the fact that we need to make Google AdSense Ad units understand the value of the content.
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This Category Specific Ad Unit Delivery in WordPress using Conditional Tags is another way to control the system plus increase your AdSense and revenue from other Advertisers.
Logic behind Category Specific Ad Unit Delivery in WordPress
As we all know, Conditional Tags are excellent PHP scripts that is used in various plugins. We will use such simple Conditional Tags for Category Specific Ad Unit Delivery in WordPress.
Scripts and Plugins for Category Specific Ad Unit Delivery in WordPress using Conditional Tags
First requirement for Category Specific Ad Unit Delivery in WordPress is a good Ad delivery plugin – Ad Injection. It can itself do some Category Specific Ad Unit delivery.
Situation which Category Specific Ad Unit script is needed along with Ad Injection for Category Specific Ad Unit Delivery in WordPress :
You want to show the top Ad in X category from P advertiser and for the rest, you want to use Ads from Q advertiser. Actually you have three logics for Category Specific Ad Unit Delivery in this case. That can not be done unless you are using the conditional script.
Steps for doing this Category Specific Ad Unit Delivery in WordPress using Conditional Tags
Get the Category ID of the specific category or categories. This is simple, just go to Posts > Category and hover over the category – you will see its ID in lower part of your browser pane as preview URL. Now :
<?php if (in_category(‘185‘)) { ?>
<div class=”name-something“>
Ad Code 1 Goes Here
</div>
<?php } else { ?>
<div class=”name-other“>
Ad Code 2 Goes Here
</div>
<?php } ?>
So, using this you can deliver Category Specific Ad Unit Delivery in WordPress, furthermore, if you copy paste in Ad Injection and deliver – additional Conditional Tags will work.
