Typically, people types and make search in Google as if asking question to some of his friend:
- How to buy Windows 7 online?
- Who can best about SEO?
- Why is the sky blue?
You may have noticed that the first three words of these issues are part of the famous 5Ws which stands for a method, a series of questions, mainly used in the preparation of reports (journalists, investigators, etc. ) which ensures that they are complete and contain all the information to know the causes of problems.
These six questions are:
These six words are often used to make searching the internet for answers, and posting questions in this way is what is more natural. If you want to receive more traffic from search, try to write articles with these words in the title.
Thomas Wilson wrote in English verse:
Who, what, and where, by what helpe, and by whose:
Why, how, and when, doe many things disclose.
Some authorities add a sixth question, œhow, to this list, but œhow to information generally fits under what, where, or when, depending on the nature of the information. Users of online help can benefit greatly from the proven journalistic approach if we can answer these same five questions for each help topic that we create. In the remainder of this article, I™ll provide an example of a failure to ask these questions, show how asking these five questions could have prevented this failure, and provide examples of typical questions we should be asking. Please note that although I™ve presented these five questions in an order that seems logical to me, in practice the approach becomes iterative: it doesn™t much matter where you begin, since answering one question often reveals important aspects of the other questions that you™d not yet considered.
Reference: The five w™s of online help systems ; by Geoff Hart, 2002
Five More Ws for Good writing
Reference of this more five Ws: Five More Ws for Good Journalism; Best Practices For Newspapers, Friday, January 19, 2001