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You are here: Home » Google Adwords Management : How to Boost Your Business

By Abhishek Ghosh January 9, 2012 6:35 am Updated on January 9, 2012

Google Adwords Management : How to Boost Your Business

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Google Adwords Management takes a bit time to master. But when you can effectively master Google Adwords Management, you can get a good return of Investment. Today even everyone’s grandmother knows that AdWords is the main source of revenue. But, it can be your source of revenue too! This is why, you will novice there are certified Google Adwords Management service providers. Google Adwords Management is the way to spend less and convert more internet user to your customer. But, if you are a small brand, you might not be able to afford any third party Google Adwords Management service. In that case, this post on Google Adwords Management, will be handy.

 

Google Adwords Management – Understand what Google wants

 

The basic of Google Adwords Management is to invest less, get the maximum profit – that is – good return of investment. Fraudulent activities in business is a crime and will make you out – today or tomorrow. These two points are very important to start and to continue.

 

What we understood about good Google Adwords Management

 

We are not certified by Google Adwords, we can not claim anything. We got success and running Google AdWords for our business without help of any others – definitely, it might not be perfect, but point towards a good Google Adwords Management. This is what we will share with you.

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Google Adwords Management does not work without understanding SEO

 

The quality of landing pages must be very good and a visitor should stay there. If your landing pages are bad, your Google Adwords account will be canceled itself.

 

No fraud in Google Adwords Management

 

Its very easy to create misleading graphical ads, although they are manually checked, sometimes human mistake took place. Never claim through any graphical ads what you can not offer.

 

Low CPC for high value content is another facet of Google Adwords Management

 

Take that my business is with Cloud Computing. If I want to target to be on the first place on search results I need to understand –

When the conversion rate is higher – I will get from Google Urchin or Google Analytics data. If I run Ads in my target geographical area at 2 AM, its likely that visitors might not decide whether to buy or not.

It is very important to understand – high keyword value does not mean high quality traffic. Also, high search does not mean high conversion rate. Here is where those Google Adwords Management services plays the masters stroke.

 

Tell something good about Google Adwords Management !

Google Adwords Management
You can see I am repeating Google Adwords Management, Google Adwords Management, Google Adwords Management many times. Why ? Because when this webpage will be sniffed by the bots, it will not understand this article is about Google Adwords Management. It will wrongly thing its about Cloud Computing, if I use the word ‘this method’ instead of Google Adwords Management. This is also a landing page for the keyword? Google Adwords Management – I am optimizing it by sprinkling the keyword – Google Adwords Management. This is white hat SEO and recommended by Google. If this page is targeted from Adwords with the keyword Google Adwords Management, the bots will not find any relevance if the keyword density is not optimal. It is important to understand for Google Adwords Management – you can not buy a place using Adwords without proper target. Now, if I write? Google Adwords Management few times and make them of white font – you will not be able to see whether there is the word? Google Adwords Management present or not. This is a kind of blackhat. Also, if I use the keyword? Google Adwords Management over 7% – it will be keyword stuffing. So, take the example from this page itself, what is exactly written in Google Webmaster Tools free ebook –

  • The keyword ?Google Adwords Management is present in H1, H2, H3
  • The article has an image related to? Google Adwords Management
  • The article has something to read.
  • Permalink has the keyword -? Google Adwords Management
  • This article has backlinks with anchor text? Google Adwords Management from other good sources

 

Second thing about Google Adwords Management is experiment. Start with low value key phrase (never use broad search), see the conversion rate, go up.

Third point about Google Adwords Management is already said – time when the Ad will run.

Forth point is a thing that everyone does mistake – If your target is Worldwide, do not use all countries. Select only the countries from which your experiments shows good conversion rate. Usually they are – U.S., Canada, India, U.K. and Australia. The reasons are multi-factorial – first the internet users of these countries know what is an Advert and what is a search result in Google search. Second is they have higher GDP.

Basically, you need good knowledge on Google analytics and integrating Google Urchin or Analytics with AdWords is the key to success for good?Google Adwords Management.

Signature Tagged With how to boost your seo without google adwords , paperuri:(ce842800ae2bfa930bdf88dbeb51d085)

This Article Has Been Shared 136 Times!

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Abhishek Ghosh

About Abhishek Ghosh

Abhishek Ghosh is a Businessman, Surgeon, Author and Blogger. You can keep touch with him on Twitter - @AbhishekCTRL.

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Comments

  1. AvatarWilton Redmon says

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About This Article

Cite this article as: Abhishek Ghosh, "Google Adwords Management : How to Boost Your Business," in The Customize Windows, January 9, 2012, February 1, 2023, https://thecustomizewindows.com/2012/01/google-adwords-management-how-to-boost-your-business/.

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