Right Placement of Advertising units is the most crucial decision to take for any blogger to make more money. However, it is often very difficult to find out and decide the right placements for own blog.
Understanding the Hot areas of your blog for superior placement of Advertising units
Because of different themes, different niche of posts, different layouts, different level of users; Hot areas often varies from blog to blog. Hot areas are referred to the areas which are most prone to be clicked, simply because they catches the eyes of the visitors. Thus finding out the hot areas can be a good measure to find out the superior areas suitable for placement of Advertising units. Fortunately, we do not need to understand it manually, there are softwares to find out the hot areas.
One of them is Feng GUI.
Using Header area for for superior placement of Advertising units
Header area is well known area for Placement of Advertising units like a Leaderboard Banner. Do not overload the area with multiple units.
Using the just under the Navigation menu area
This is practically only be used with Google Adsense. It actually looks like a single line “fake Navigation menu” and newbie visitors often clicks it. It might be annoying to the regular visitors, so use judiciously. Keep in mind, you are losing a visitor for a click, who was going to click the Navigation to stay in your blog to see more.
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The style of the ads
Placement of Advertising units obviously depends upon the kind : whether textual or Banner Ads. Textual Ads can be blended to look more like a part of the blog’s text, hence higher CTR.
Placement of Advertising units : few illustrations
We are providing two free bonus sample layout for Placement of Advertising units:
Layout 1:
Layout 2:
