How much time you should spend to optimize your blog posts? How much optimization you should do for your next blog posts? What to look while doing Search Engine Optimization of your Blog Post?
Why you need to optimize your blog post
It is better if you have the good habit of spending few minutes in order to optimize your blog post before publishing it. If you spend only 15 minutes on average to optimize a blog post, we can tell you from our experience : it can leverage its position in Google Search Engine Result Page.
It might sound like a promise of a commercial SEO expert, but in practice the vast majority of successful bloggers works in this way, before publishing a single blog post.
The reason they spend the time before publishing their even a single blog post are:
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- To correct the title, meta description of each and every blog post.
- Correct the typographical mistakes.
- Increase or decrease keywords.
- Hyperlinks to older posts.
- Optimize the images.
Tips on optimizing your blog post
Writing the introduction part of a blog post is most crucial. It is often the first paragraph which is not written properly and visitors closes the browser tab misunderstanding the content of the post.
Where as the meta description of a blog post can attract a visitor from search engine, even if it is not in the #1 position for that particular search.
Writing a Read More teaser in the archival pages increases the page views, if you keep the blog post full open in the home page, visitors will read it and fly away.
In addition, readers will read your blog post differently if they are mentally well prepared after reading the introduction. Where is why page loading speed is important. You made the reader interested to read the blog post, he / she clicked “Read More” but your page loading time is 20 seconds, so the visitor got irritated and closed the tab.
Many readers will read the title, introduction and then just scan your blog post. Although you may not like it is a fact that bloggers have to accept. Visitors are probably landing to your blog post / website after fighting with at least 2 email spams, reading worst blog with thousands of Adverts and Pop ups.
If you can spend 2 minutes giving importance to the structure of your blog post, your visitors will thank you by coming back more frequently. This is what Google tries to understand; what your blog posts are about.
Giving Link to Wikipedia is a wise option. Because, the readers if not satisfied generally searches Wikipedia. You are giving a ready made link to WikiPedia.
Millions of websites and blogs are created every month, but in reality (fortunately) only less than hundreds are actually of good quality. Just try to search in Google with any keyword, after 100th result, you’ll notice most of the results are becoming irrelevant.
Try to optimize your each and every blog post, if can assure you will be within the top 20, if not less for key phrases related to the blog post.
About Abhishek Ghosh
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