Looking to make sure your website is optimized for search engines? Here’s a comprehensive checklist of on-page SEO factors to consider for the next year or two! From optimizing your title tags and meta descriptions to making sure your site is mobile-friendly and loads quickly, we’ll cover everything you need to know to stay ahead of the curve.
Optimizations Related to Content
We suggest to read our article on how to write a SEO Friendly Content.
- Make sure your content is keyword-rich and relevant to your target audience.
- Use headlines and subheadings to break up your content and make it easy to read.
- Use images, infographics, and videos to break up your text and add visual interest. Optimize image names and alt tag.
- Keep your paragraphs short and to the point.
- Use bullet points and lists to make your content easier to scan.
- Include calls to action (CTAs) throughout your content to encourage readers to take action.
- Optimize your title tags and meta descriptions for SEO.
- Regularly update your content to keep it fresh and relevant.
Today you can use AI powered tools such as AI based content writing SaaS tools, grammar correction software such as Grammarly to produce content which is unique and plagiarism free.
In technical niche, a content length of 400 to 1200 words is optimal. If your content is longer, consider using a table of content and “back to top” links. Do not forget to link your article from older articles and future articles.
Optimizations Related to Technical SEO
Technical SEO refers to optimization that makes it easier for search engines to index and crawl your website. Here are some things you can do to improve your website’s Technical SEO:
- Use a sitemap: A sitemap is a list of all the pages and content on your website. It helps search engines find and index all your content more easily. Make sure that the article URL has been pinged.
- Use proper URL structure: Search engines prefer websites with short, descriptive URLs. Avoid using long, complicated URLs with a lot of parameters.
- Use canonical tags: Canonical tags tell search engines which version of a page to index. For example, if you have the same content on multiple pages, you can use a canonical tag to tell search engines which page is the “main” page. This helps to avoid duplicate content issues.
- Use proper header tags: Header tags (H1, H2, etc.) help to structure your content and make it easier for search engines to understand.
- Use robots.txt: Robots.txt is a file that tells search engines which pages on your website they should index and which they should ignore.
- Optimize the images: Optimize the images so that the page-loading speed remains optimal.
Optimizations Related to Search Volume and Off-Page SEO
- Conduct keyword research to identify which keywords have the highest search volume and are relevant to your website.
- Use those keywords throughout your website, including in the title, headings, and body of your pages.
- Optimize your website for Google’s mobile-first index by making sure it is responsive and has fast loading times.
- Build links to your website from other high-quality websites.
- Monitor your website’s SEO progress using Google Analytics and other tools.