Anyone with a website who wanted to touch a little SEO landed at least once with keyword competition issue. We will try to discover the different tools needed for a correct approach to this competition on a keyword.
The number of search results
Take example that Mr. Everybody typed a keyword in Google search to get a sense of competition on the keyword he has typed. It seems clear that it will be harder to position themselves on the front page on a number of responses from several million more than a few hundreds of thousands of responses.
Well we will say NO! Not necessarily in any case, it lacks evidence to conclude that.
Among the answers, all sites are not optimized for the query entered. So the question is, is there a 5000 sites optimized for SEO for this keyword, or there are there only 10?
To get an idea of that, just check the main points you would have optimized your site to appear on the tag in question: the title and inbound links!
Allintitle: and allinanchor:
Using Google commands allintitle: “keyword” and allinanchor: “keyword”, you will know the number of sites that have placed those keywords in their title and their anchors optimized backlinks.
Given that these are 2 of the most important criteria in a listing, you have good cards in hand.
How do I know if optimized sites will difficult to overcome
To find out, we must look at those already in the first results.
If it is well known sites, it will be difficult to pass. A good knowledge of the sector is important to be able to identify the major players.
For others you do not consider “imposed on the market, you should analyze their sites and ask the right questions” is the keyword that is my aim in the domain name of my competitors ? . A full study can be done properly and quickly analyzing the most important criteria referencing your competitors, particularly as explained in this post analyzing the listing of its competitors .
Google Keyword generator
Google offers a service for generating keywords , created the basis for users to set their Google Adwords campaigns.
With this tool, you can find ideas for keywords, but also know the volume of monthly research on a particular query.
The results sometimes seem strange and should not be based only on this service even if it is very useful.
With all these tools, you will be able to know the competitive level of a keyword.