Google Places for Business : SEO and API

Google Places for Business is a bit harder for a starter to implement for the business. Question of SEO is important as different Google+ Pages will be created. This odd thing happens both due to Legal Reasons plus the fact, technical barriers to get an unified Google Plus page due to Google Inc.’s Country based Private Limited Companies. It is quite normal to have a Google Plus Page since long back but you have added your business or business name to Google Places for Business recently. In this case, ending up with 3 Google Pages is not uncommon – splitting of authenticity, strength of SEO backlink, reduction of the past social influence. Our target is not to get in to this trouble with Google Places for Business.

 

Google Places for Business : Getting Started

 

All Business are individually verified and a Verified Local Business Appears beside the name of the business automatically on the pages automatically created in this method. That starts a new problem of getting two Google Plus Page – Google Plus possibly fails to understand the needed ‘redirection’ towards any existing page in some case. We will suggest to go for masterly wait and watch for ~72 hours to help Google’s automated system to understand – which page already is of yours. Do not pay / hire substandard service for Google Places for Business, its far better to ask in Forums, Google Plus Communities, on various Blogs than to create a mess by inefficient persons.

We previously talked about KML Google Maps WordPress Plugins and How to Embedding Wide Screen Google Maps in HTML5 Responsive Design. While logged in your existing Google Plus Profile (Person Profile), this link will head to the Business Dashboard :

 

 

Keep in mind, you must have a Real Business – it is illegal to add a non-listed business (like a Blog not otherwise accredited with a Business). Depending on National Laws, you might have to create a Private Limited Company for the purpose, which otherwise has no value for a blog. In direct words – we do not recommend to use Google Places for Business for SEO purpose only. Many SEO will try to inject this method for Blogs. It is illegal and not the SEO but you’ll be responsible for supplying fake data. Owning a domain, per se might not be equivalent to owning a business – this is true for most of the countries. Some professionals (Doctors, Lawyers, Judges, Member of Parliament) and celebrities can add their Services in this way – if they offer professional service. Optimizing Name in Google Search For Professionals and Famous Persons (very important for the corresponding readers) might prove be very tough if the name is too common, too generalized – Apple Inc. had this issue for Web Search!

So, its not abnormal fact that me, Dr. Abhishek Ghosh and Abhishek Ghosh are a bit different to Google’s algorithm. Doctors should not use the horrific prefix in names, if the wrong is done like me, you’ll have to fight for another one round to allow Google to understand that You are You.

 

Google Places for Business : The Local Search Page and Google Plus Page

 

Documentation are here :

 

 

Understanding the fact, this setup never splits the SEO :

 

 

The first one is a normal Publisher Google Plus of this Website. To avoid confusion – we do have Business with the name, coincidentally, our domain’s name is the same. There is absolutely no problem if you legally have the same coincidence. The second one is a Local Business Page. Unless needed, do not link towards :

 

 

Which simply is the result of stripping the /b/ part and the trailing sub-ID from the URI in case you already have a well standing Google Plus Page. You can do a plan to make the newer one the active by repeating manual notice to your existing followers. It is itself a plan.

Now, coming to the API part, there is a Plugin for WordPress named Local Business SEO in WordPress Plugin Repository, usually its enough for the on-site part. Practically the matter is about adding Schema.org ‘s business associated schema markup on at least the About page of the corresponding website.